BUSINESS & MARKETING

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Espresso/Smoothie Store Operations A, B

Credit: CTE or Elective
Recommended Prerequisite: None
Length: 1 year
Grade Level: 9, 10, 11, 12
Student leadership organization: FBLA

Espresso/Smoothie Store Operations is an exploratory course that focuses on the general process and techniques of direct wholesale and retail buying and selling operations and introduces individuals to related careers. This includes instruction in the principles of entrepreneurial economics, basic sales skills, the distribution channels for goods and services, and supervised practical application experiences. Students will apply marketing and business concepts of retail sales, customer service, advertising, and accounting through operating the school espresso/smoothie store. Students will also learn about the history, culture and diversity of the coffee industry and gain barista skills.

Espresso/Smoothie Store Management A, B

Credit: CTE, Elective
Recommended Prerequisite: Espresso/Smoothie Store Operations, application/interview process (spring), and instructor approval Length: 1 year
Grade Level: 10, 11, 12
Student Leadership Organization: FBLA

Espresso/Smoothie Store Management is a preparatory course that generally prepares students to undertake and manage the process of developing consumer audiences and moving products from producers to consumers. Class includes instruction in buyer behavior and dynamics, principles of marketing research, demand analysis, cost-volume and profit relationships, pricing theory, marketing campaign and strategic planning, market segments, advertising methods, sales operations and management, consumer relations, retailing, and applications to specific products and markets.

Espresso/Smoothie Store Management 2 A, B

Credit: CTE or Elective
Recommended Prerequisite: Instructor approval, Espresso Store Management
Length: 1 year
Grade Level: 11, 12
Student Leadership Organization: FBLA

The purpose of this course is to provide updated information and additional skill development relative to the current and projected technologies that will be experienced by employees and managers. Programs utilized may include the daily planner/calendar, electronic mail, word processing, spreadsheet, database, and presentation software.

Financial Algebra A, B

Credit: 3rd Year Math/ CTE or Elective
Recommended Prerequisite: Algebra and Geometry (or may be taken concurrently with Geometry)
Length: 1 year
Grade Level: 9, 10, 11, 12
Student Leadership Organization: FBLA

By combining algebraic and graphical approaches with practical business and personal finance applications Financial Algebra motivates high school students to explore algebraic thinking patterns and functions in a financial context. An applications-based learning approach provides students with the basic knowledge required to make some of life's most important financial decisions such as finding a job, money management, apartment and house hunting, buying a car, budgeting, protecting yourself as a consumer, wise use of credit, and gaining insight into the world of investing and banking. This course will also inform students of their financial responsibilities as citizens, students, family members, consumers, and active participants in the business world through a fun and entertaining computer simulation. Financial Algebra encourages students to be actively involved in applying mathematical ideas to their everyday lives. Although this can qualify for a student's 3rd year of Math, if taken after Algebra 1 - it is an important Personal Finance class that everyone should take before they graduate!

Street Law/Law and Justice

Credit: CTE or Elective
Recommended Prerequisite: None Length: 1 year
Grade level: 9, 10, 11, 12
Student Leadership Organization: FBLA

Street Law uses interactive methods to give students a practical understanding of law and our legal system. Street Law focuses on criminal law and juvenile justice relevant to students’ lives and develops knowledge and skills essential in our law-oriented society. Law and Justice provides a basic foundation in law required to succeed in business by introducing students the basics of the legal system, ethics, torts, contracts, consumer and housing law, property law, employment law, business organizations, and law and finance. The highlights to this class are the visits and interaction of judges, lawyers, and other various speakers as well as field trips to the Thurston County courthouses and the juvenile hall. Students also perform mock trials. It is a fun, and interactive way to learn how law is applied in today’s society.

Introduction to Marketing A, B

Credit: CTE or Elective
Recommended Prerequisite: None
Length: 1 year
Grade Level: 9, 10, 11, 12
Student leadership organization: DECA

This class is for the student who wishes to own their own business or pursue a career in Business and Management. This course introduces the basic principles of marketing, practices, and the application of these practices. This course examines our present-day marketing system from a managerial point of view and has a current events component to help emphasize the marketing principles in today’s business world. Subjects covered include consumers, market research and target markets, products, promotion, channels of distribution, pricing, international marketing and use of technology in marketing. A strong emphasis is placed on entrepreneurial and intrapreneurial characteristics. Students will be offered the opportunity to become a member of DECA, the student leadership organization for marketing students.

Fashion Marketing A, B

Credit: CTE or Elective Recommended
Prerequisite: None Length: 1 year
Grade Level: 9, 10, 11, 12
Student leadership organization: DECA

This course will introduce a number of topics critical to students’ understanding of marketing in the world of apparel and accessories. A perfect choice for students interested in how to build a career in buying, merchandising, marketing, product development, creative fashion presentations, personal styling, wardrobe creation, sales, or management. Both the creative and business side of the fashion industry are explored! Fashion students will be engaged through a combination of hands-on activities, lectures, guest speakers, role plays and academic work. Authentic business problems will be used to highlight current industry standards and address business needs and trends in the world today. Students will be strongly encouraged to become a member of DECA, the student leadership organization for marketing students.

Sports & Entertainment Marketing A, B

Credit: CTE or Elective
Recommended Prerequisite: None
Length: 1 year
Grade Level: 9, 10, 11, 12
Student leadership organization: DECA

This course is designed to study marketing principles and concepts in the sports and entertainment industry. Instructional areas will include: An orientation to the sports and entertainment industry, economics, event execution, career opportunities, decision making, event marketing, advertising and promotion, and legal aspects/contracts. Classroom instruction will be reinforced through the use of lectures, case studies, possible field trip experiences, current periodicals, computer simulations, projects, discussions and guest speakers. Students will be strongly encouraged to become a member of DECA, the student leadership organization for marketing students.

IB Business Management (SL) A, B

Credit: CTE or Elective
Recommended Prerequisite: None
Length: 1 year
Grade Level: 11, 12 (students interested in testing for the IB credit must take this class in the 11th or 12th grade)
Student leadership organization: DECA

As this is an IB course, students have the option to complete the IB examination in May, but it is not required. The business management course is designed to develop students’ knowledge and understanding of business management theories, as well as their ability to apply a range of tools and techniques. Students learn to analyze, discuss and evaluate business activities at local, national and international levels. The course covers a range of organizations from all sectors, as well as the sociocultural and economic contexts in which those organizations operate. The course covers the key characteristics of business organization and environment, and the business functions of human resource management, finance and accounts, marketing and operations management. Through the exploration of six underpinning concepts (change, culture, ethics, globalization, innovation and strategy), the course allows students to develop a holistic understanding of today’s complex and dynamic business environment. The conceptual learning is firmly anchored in business management theories, tools and techniques and placed in the context of real-world examples and case studies. Students will be strongly encouraged to become a member of DECA, the student leadership organization for marketing students.

IB Business Management (HL) A, B

Credit: CTE, Senior Social Studies and Civics or Elective
Recommended Prerequisite: Successfully complete IB Business Management SL
Length: 1 year
Grade Level: 12 (generally students interested in testing for the IB credit will take this class in the 12th grade)
Student leadership organization: DECA

As this is an IB course, students have the option to complete the IB examination in May, but it is not required. This year long course builds on the foundational concepts introduced in Business Management SL and is for the student who wishes to pursue a career in Business Management. Business strategy is introduced through case studies, guest speakers and projects. The course encourages the appreciation of ethical concerns, at both a local and global level. It aims to develop relevant and transferable skills, including the ability to: think critically; make ethically sound and well-informed decisions; appreciate the pace, nature and significance of change; think strategically; and undertake long term planning, analysis and evaluation. The course also develops subject-specific skills, such as financial analysis. Students will be strongly encouraged to become a member of DECA, the student leadership organization for marketing students.

Social Media Communication Credit: CTE or Elective

Recommended Prerequisite: None
Length: 1 year
Grade Level: 9, 10, 11, 12

Learning how to interact on various social media platforms is crucial in order to survive and thrive in this age of digital communication. In this course, you’ll learn the ins and outs of social media platforms. You will discover types of social media you may not have been aware of and how to communicate effectively through them for your benefit—personally, academically, and eventually professionally. If you thought social media platforms were just a place to keep track of friends and share personal photos, this course will show you how to use these resources in much more powerful ways.

Student Store Management A, B

Credit: CTE or Elective
Recommended Prerequisite: Prior marketing or leadership course and instructor approval
Length: 1 year
Grade Level: 10, 11, 12
Student leadership organization: DECA

Course is recommended for second year marketing students interested in a career in project management or managing a small business. Student Store Management is a one-year course in which students will apply marketing, leadership and business concepts through operations and management of the CHS Student Store, Vending Machines and Print and Apparel Shop. Student will be strongly encouraged to participate in DECA, the leadership organization for marketing students.

Introduction to Leadership A, B

Credit: CTE or Elective
Recommended Prerequisite: None
Length: 1 year
Grade Level: 9, 10
Student Leadership Organization: DECA

The Leadership program will reflect the belief that students want to become meaningfully involved in the school community through Servant Leadership and taking care of the “little things that matter so the big things will take care of themselves.” The class is based on the concept that leadership can be developed in a variety of school areas, curricular and co-curricular. Students will learn about leadership and provide services to students, parents, staff, and the community.

Advanced Leadership A, B

Credit: CTE or Elective
Recommended Prerequisite: None
Length: 1 year (May be repeated)
Grade Level: 11, 12 (10th with teacher approval) Student Leadership Organization: DECA

The Leadership program will reflect the belief that students want to become meaningfully involved in the school community. The class is based on the concept that leadership can be developed in a variety of school areas, curricular and co-curricular. Students will learn about leadership and provide services to students, parents, staff, and the community. Hands on projects in this class include canned food drive, dance planning, assembly preparation, committee responsibilities, and serving our school community.